About the company.


Our Mission



To elevate the confidence and the unrelenting since of self-appreciation of the everyday women. Enhancing her outer beauty while igniting her inner strength to master her limitless possibilities.

The Company



Established in 2016 by founder Allie Mae Perkins The Beautiful Life LLC is a company committed to elevating the confidence and self-appreciation of every woman. The Beautiful Life strives daily to enhance outer beauty while igniting inner strength, self-confidence, and empowerment. Allie is a firm believer that when women look their best and feel their best women are unstoppable. Dedicated to encouraging women around the world to never give up on their dreams and never feel less than amazing The Beautiful Life is a company inspiring the world one woman and at a time.

The Beautiful Life is based in Bakersfield, California and the recipient of the 2016 Women-Owned Small Business Award. The Beautiful Life staffs a part-time Administrative Assistant and six Independent Contractors for Makeup and Hair Services. With a growing team of creative minds, The Beautiful Life is providing great opportunities for individuals to pursue their creative passion in the Creative Industry.

The Beautiful Life holds a board position for the Bakersfield Boss Ladies, a local women’s organization supporting healthy relationships between women in business. The Beautiful Life is committed to the community over competition. The Beautiful Life is a part of various business groups for women such as Babes In Business, NAPW (National Association of Professional Women) and supports local organizations such as the Bakersfield Chamber of Commerce, Hispanic Chamber of Commerce, Bakersfield Young Professionals, Downtown Business Association and more.

Our History



  • February 2016

    Founded The Beautiful Life LLC.

  • October 2016

    Installed as Board Member of the Bakersfield Boss Ladies

  • May 2017

    Awarded Kern County Women Owned Business of The Year

  • May 2017

    First National Publication in The Knot “Makeup Services”

  • September 2017

    Keynote Speaker for YWRAP (Young Women Reaching Accomplishable Places) Scholarship Luncheon

  • October 2017

    First National Commercial w/ Manley Films & Media-UEI Marketing Campaign “Onset Makeup & Wardrobe Team”

  • April 2018

    Bakersfield Women’s Business Conference Workshop Speaker “Elevating Your Confidence”

2017 SMALL BUSINESS WOMAN OF THE YEAR

Meet our awesome CEO.


Passionate about helping women look and feel nothing less than amazing Allie is committed to elevating the confidence and self-appreciation of all women.


The Boss Lady


Allie Mae Perkins is the Founder and CEO of The Beautiful Life LLC. Established in 2016 and recipient of the 2016 Women-Owned Small Business of the Year Award in March of 2017. The Beautiful Life is a company committed to elevating the confidence and self-appreciation of every woman. The Beautiful Life strives daily to enhance outer beauty while igniting inner strength, self-confidence, and empowerment. Dedicated to empowering women around the world never look and feel anything less than amazing The Beautiful Life is a company beautifying and inspiring the world one woman and at a time.

Allie Mae was born and raised in Bakersfield, California. After High School, Allie attended college at California State University of Fresno graduating with a BS in Business Administration – Entrepreneurship. Allie continued her education in Los Angeles at the Art Institute of California – Hollywood, receiving a second degree in Apparel Fashion Design.

Allie has designed for several large Design Companies and private celebrity lines like Gwen Stefani’s “Harajuku-Mini” and Avril Lavigne “Abby Dawn” clothing lines. With extensive experience in the beauty and fashion industry, Allie has to start her very own business back home in Bakersfield.

Allie serves on the board as Vice President of The Bakersfield Boss Ladies, a local women’s networking organization inspiring women to collaborate in business and place community over competition. Allie is a member of many local groups supporting the Kern County growth of entrepreneurs.

Our History

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Meet our awesome Team.


The Beautiful life Beauty Squad is a hand picked team of extremely talented Makeup Artist and Hairstylist that is passionate about their craft and beautifying the world.

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Leticia

Hair Stylist


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Gema

Hair Stylist


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Fabian

Makeup Artist


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Clarissa

Makeup Artist


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Lily

Hair Stylist

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Shirita

Hair Stylist

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Melissa

Makeup Artist

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Consuelo

Makeup Artist


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Shawna

Makeup Artist


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Kyanna

Hair Stylist Assistant